Dedicated Sponsored Video – Long form

Make your brand the hero of a full Cleaning The Dirtiest episode

Spotlight your product, service or brand in a cleaning video that is fully aligned with the Cleaning The Dirtiest style. In a Dedicated Sponsored Video your brand is the main partner of the episode and is naturally integrated into the story, not just mentioned in passing. There is no spoken dialogue in these episodes. Storytelling happens through visuals, timing, sound design, unboxing shots and on screen text.

Each sponsored short is built around an extremely dirty object, surface or environment that gets visibly transformed on camera, with your brand clearly tied to that transformation.

Quick overview

  • Primary platforms: YouTube long form, Facebook long form

  • Format: Full length hero episode featuring your brand throughout the story

  • Best suited for: Product launches, hero products, bold brand campaigns that need impact and depth

What this service includes

  • One full length Cleaning The Dirtiest episode with your brand as the main sponsor

  • Your product or service used on camera in a real cleaning scenario/unboxing sequence

  • Visual focus on the problem your product solves and the result it creates

  • Clear on screen brand exposure to an audience that loves cleaning and transformation content

  • Logo and brand visuals on screen where it feels relevant and natural

All creative concepts are developed specifically for the Cleaning The Dirtiest audience. Your brand is integrated in a way that feels authentic, satisfying to watch and true to the channel.

Brand presence outside the video

Depending on your campaign strategy, the episode can also include:

  • Optional brand link and call to action at the top of the description

  • Optional pinned comment with brand link and discount code

  • Optional brand mention in title and thumbnail
    & more!

Screen time and visibility

This format focuses on long form content. Branding is present throughout the episode without feeling like an interruption.

Typical long form exposure

On average your brand receives about 45 to 90 seconds of focused on screen presence, naturally spread across the episode, for example:

  • Intro: 10 to 20 seconds of clear branding and product hero shots

  • Main story: 20 to 40 seconds of close ups and product in action

  • Outro: 10 to 20 seconds with a clear call to action and brand mention

Outside of these focused moments, your product can still be visible in wider shots where it fits the framing and story.

Example episodes in this style

These examples below show the type of visual, story driven cleaning content your brand will live in:

  • I Cleaned The World’s Dirtiest Rolls Royce Using a Kärcher Pressure Washer

  • Cleaning My Incredible Dirty Recording Studio Using The Automatic Mop and Bucket From @temu

  • Eufy Robot Vacuum VS. World’s Dirtiest Rug

Your sponsored episode follows a similar visual language and pacing, with your brand at the center of the mission.

Where this format is available

This service is available for:

  • YouTube long form on the Cleaning The Dirtiest channel

  • Facebook long form on the official Cleaning The Dirtiest page

If desired, we can publish on one or both platforms, depending on your campaign needs and target audience.

Short form cutdowns/version for other platforms like Instagram en Tiktok can be added as an optional extra, but the core of this service is long form.

Typical episode structure

Short and to the point:

  • Intro
    Your brand is introduced on screen and visually linked to the cleaning challenge. The product and logo are clearly shown while we set up the dirty rug or object.

  • Main story
    Your product or service is used naturally during the real cleaning process. There are multiple clear but non intrusive moments where the product is seen in action and the results are shown in detail.

  • Outro
    Final before and after shot, a last on screen brand mention and a clear call to action, supported by links in the description and, if desired, a pinned comment.

How a collaboration works

Brief and objectives
We align on goals, key messages, target audience and mandatory brand assets.

Concept and planning
We create a visual concept that fits your brand and the Cleaning The Dirtiest audience and plan the shoot and cleaning process.

Production
Our team handles filming, cleaning, sound design, editing, thumbnail and title.

Delivery and publication
The sponsored episode goes live on YouTube and or Facebook as agreed, with your links and call to action in the description and pinned comment.

Performance recap
You receive a performance summary after the video is published, with the key metrics that matter for your campaign.

Optional add ons

Available on request for an additional fee:

  • Raw footage delivery for your in house team or agency

  • Non exclusive video usage rights for your own social channels and website

  • Whitelisting and branded content ads so you can run paid campaigns from the Cleaning The Dirtiest handle

  • Extra cutdowns or shorter edits based on the main episode

  • Additional stills or photography from the shoot for your own use

  • Extended usage period or extra territories for paid campaigns

  • Category exclusivity for a defined period within your product category

  • Enhanced on platform promotion, for example:

    • Affiliate links in the description

    • Call to action placed at the top of the description

    • Pinned comment with link and or discount code

    • Brand name mention in the video title

    • Logo or brand element in the thumbnail artwork

    • Info cards pointing to your site, product page or related content (where platform rules allow)

    • Product tagging where available on YouTube, Facebook and Instagram

What brands can expect from this service

  • Strong visual association between your brand and extreme before and after transformations

  • Deep, story driven integration instead of a short interruptive ad spot

  • Long term exposure as the video continues to get views over time on YouTube and Facebook

  • A highly engaged audience that watches for the satisfying cleaning journey and visual storytelling

This is a premium collaboration format, ideal for product launches, hero products and bold campaigns that deserve the full spotlight of a Cleaning The Dirtiest long form episode.

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December 2, 2025